Sunday, 24 June 2012

Prime-time and 24-hour news broadcast


In the history of communication there has been always news, that’s why communication was made for to give information to other person about relevant things, that’s why it’s important to analyze different news pages.

Prime-time: ABC News
This news, is about McDonalds propaganda, very one complains about McDonalds burgers witch in the propaganda appear bigger than the real burgers, so manager of McDonalds show us why they appear bigger than what they really are, and give a series of reasons why.
Shots and framing
The news starts with the director marketing of McDonalds which is talking about how people think that McDonald’s have fake propaganda, this is a medium shot, this shot remains for a long time, until they get to the photo studio in which there is a long shot, of the photography, and a computer taking a picture of the burger. Then there is a close up of the burger, which is show in a computer.
Camera Angles
In this news in the different scenes, the camera angles is always at eye level, but in some times, there is a bit of high angle.
Camera Movements
In this news, there are present some pans for a while. But most of the while there is a dolly or tracking of the presenter the director of marketing.
Lightning
The light in the scene is natural light, but in some times there is high key, which is when they take a picture of the burger
Sound
There is no music present in the news, only natural sound by the environment.
Bias
Media Bias

24-hour: Fox news
Summary
The idea of this news is to inform that social networks as facebook, are making more marriages to break up according to lawyers, as people could catch there couple cheating on them or not.


Shots and Framing
At first, this news starts with a long shot to capture Mark Zuckerberg, as they are talking about him and his marriage. Then they start talking about marriage brake ups as they show a photograph of a computer in which its browsing on facebook. The there is a Medium Shot, in which they are interviewing a lawyer which comments that there is a new competitor in town which destroys marriages. Then a women appears in  a medium shot, in which she talks about how it’s possible to break up with facebook. The there is a close up to a computer talking about concrete information that’s says about the brake ups related to facebook. The same layer is presented with a medium shot saying how the people could see that they are being cheated on. Then there is a person being interviewed that thinks that facebook help relation ship between people because that I why it was created. The there is a close up to the face of an old man witch thinks that is that will happen better no to use facebook. Finally the presentation witch was being talking about the news appears and says that facebook hasn’t said anything about divorces.
Camera Angles
The camera angle is at Eye Level, as it doesn’t want to make emphasis in something and also because it is a natural angle.
Camera Movements
In this News there are different scenes, and normally in each scene there is a  Pan, or it remains still.

Lightning
The light is a natural light witch must come from the sun, or the lights of the street, and on set the light is not as strong as front lighting.
Editing Techniques
In some cases the video uses the fade technique, but mostly what is used is Eye-line Match in which shows a photograph of facebook, and it shows in a interview to a person.
Sound
There is no sound present, only the voice of the presentation.
Bias
Media Bias

Friday, 22 June 2012

Prime-time and 24-hour news broadcast


Prime-time: ABC News
Shots and framing

24-hour: Fox news
Summary
The idea of this news is to inform that social networks as facebook, are making more marriages to break up according to lawyers, as people could catch there couple cheating on them or not.


Shots and Framing
At first, this news starts with a long shot to capture Mark Zuckerberg, as they are talking about him and his marriage. Then they start talking about marriage brake ups as they show a photograph of a computer in which its browsing on facebook. The there is a Medium Shot, in which they are interviewing a lawyer which comments that there is a new competitor in town which destroys marriages. Then a women appears in  a medium shot, in which she talks about how it’s possible to break up with facebook. The there is a close up to a computer talking about concrete information that’s says about the brake ups related to facebook. The same layer is presented with a medium shot saying how the people could see that they are being cheated on. Then there is a person being interviewed that thinks that facebook help relation ship between people because that I why it was created. The there is a close up to the face of an old man witch thinks that is that will happen better no to use facebook. Finally the presentation witch was being talking about the news appears and says that facebook hasn’t said anything about divorces.
Camera Angles
The camera angle, is at Eye Level, as it doesn’t want to make emphasis in something, and also because it is a natural angle.
Camera Movements
In this News there are different scenes, and normally in each scene there is a  Pan, or it remains still.

Lightning
The light, is a natural light witch must come from the sun, or the lights of the street, and on set the light is not as strong as front lighting.
Editing Techniques
In some cases the video uses the fade technique, but mostly what is used is Eye-line Match in which shows a photograph of facebook, and it shows in a interview to a person.
Sound
There is no sound present, only the voice of the presentation.